The Final (S17E12)

Title: The Grand Finale Plot: In a thrilling conclusion, the last two contenders face off for the chance to be Lord Sugar’s next business ally and secure his £250,000 investment. With assistance from recognizable former contestants, they are tasked with launching their venture, developing a brand identity, creating a digital billboard, producing and editing a television advertisement, and designing an immersive metaverse. The culmination of their efforts will be presented to Lord Sugar and a panel of industry professionals during an elegant black-tie gathering.